I did a presentation last night as a Athletic Coach asking a Booster Club for funds to support a project. You would not believe how many life lessons can be learned in a 30 minute span that can be used everywhere you go when dealing with the public.
The bullet points below are things I think can help make a relationship (this time with a prospective Donor but it could be a potential client) that may have been questionable and move it into the Trust category. I said it last night two or three times to the group I was presenting to, and I will repeat it here. Trust Relationships are what make a solid foundation for success.
Things learned and major take a ways:
- Leave something behind so that it can be used as a reference point. Something tangible for the client to read and sink their teeth into.
- Say Thank You! Thanks for allowing me the time to speak. Thank You for allowing me to present my materials. Thank you for taking time out of your schedule for us to get together. The client can spend their money anywhere, you need to impress upon them that you value them.
- Have a Pen. This allows you to take notes afterward. This also allows you to write down any questions that may come up that you need to follow up with. And, heaven forbid, it allows you to close the deal.
- Have a wrist watch on OR identify a clock in the presentation room so that you know that you are staying on any given time line. It is also not a bad idea to ask how much time you have to talk about your material before you start.
- Make sure you review your notes and prepare before speaking. An ounce of prevention goes a long way. Run your concepts and ideas towards others before hand and then prepare for potential questions.
- Use peoples first names if you know them and look them in the eye when talking. This one is sometimes hard for me.
- And more recently, set your phone to silent or turn it off. There is nothing more embarrassing and annoying than having your phone go off during your presentation. Next is when the audience you are speaking to has their phone go off.
I may not be the best presenter of materials, but once I learned most of the above, I have been getting better and better. To me, these are all small things that make presentations better.